Download Audiobook No Rules Rules: Netflix and the Culture of Reinvention by Reed Hastings in English

No Rules Rules: Netflix and the Culture of Reinvention


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Netflix cofounder Reed Hastings reveals for the primary time the unorthodox tradition behind one of many world’s most modern, imaginative, and profitable firms.There has by no means earlier than been an organization like Netflix. It has led nothing in need of a revolution within the leisure industries, producing billions of {dollars} in annual income whereas capturing the imaginations of lots of of tens of millions of individuals in additional than 190 international locations. However to succeed in these nice heights, Netflix, which launched in 1998 as a web based DVD rental service, has needed to reinvent itself again and again. This kind of unprecedented flexibility would have been unattainable with out the counterintuitive and radical administration ideas that cofounder Reed Hastings established from the very starting. Hastings rejected the standard knowledge beneath which different firms function and defied custom to as a substitute construct a tradition targeted on freedom and duty, one which has allowed Netflix to adapt and innovate because the wants of its members and the world have concurrently remodeled. Hastings set new requirements, valuing folks over course of, emphasizing innovation over effectivity, and giving workers context, not controls. At Netflix, there aren’t any trip or expense insurance policies. At Netflix, ample efficiency will get a beneficiant severance, and arduous work is irrelevant. At Netflix, you don’t attempt to please your boss, you give candid suggestions as a substitute. At Netflix, workers don’t want approval, and the corporate pays prime of market. When Hastings and his workforce first devised these unorthodox ideas, the implications have been unknown and untested. However in only a brief interval, their strategies led to unparalleled pace and boldness, as Netflix shortly turned one of the crucial cherished manufacturers on the earth. Right here for the primary time, Hastings and Erin Meyer, best-selling writer of The Tradition Map and one of many world’s most influential enterprise thinkers, dive deep into the controversial ideologies on the coronary heart of the Netflix psyche, which have generated outcomes which are the envy of the enterprise world. Drawing on lots of of interviews with present and previous Netflix workers from across the globe and never-before-told tales of trial and error from Hastings’s personal profession, No Guidelines Guidelines is the fascinating and untold account of the philosophy behind one of many world’s most modern, imaginative, and profitable firms.*Features a PDF containing examples of Netflix Tradition Maps from the e book. PLEASE NOTE: Once you buy this title, the accompanying PDF shall be accessible in your Audible Library together with the audio.